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Questions 61 to 65 are based on the following passage.
Yet with economies in free fail, managers also need up-to-date information about what ishappening to their businesses, so that they can change course rapidly if necessary. Cisco, anAmerican network-equipment giant, has invested over many years in the technology needed togenerate such data .Frank Caideroni, the firm's CFO, says that every day its senior executivescan track exactly what orders are coming in from sales teams around the world, and identifyemerging trends in each region and market segment. And at the end of each month, the firmcan get reliable financial results within four hours of closing its books. Most firms have to waitdays or even weeks for such certainty.
Admittedly, Cisco's financial results have not made happy reading recently because, incommon with many other large technology companies, it has seen demand for its productsdecline in the downturn. In early February it announced that its fiscal second-quarterrevenues of $ 9.1 billion were 7.5% lower than the same period in 2008 and that its profit hadfallen by 27%, to $1.5 billion.
In response to hard times, Cisco plans to cut $1 billion of costs this year by, among otherthings, making use of its own video-conferencing and other communications technologies toreduce the amount its executives travel. It is also using these facilities to relay information fromemployees on the ground to its senior managers, and to get instructions from Cisco's leadersback out to its 67,000 staff. A rapid exchange of information and instructions is especiallyvaluable if the company wants to alter course in stormy times.
If everybody in a company can rapidly grasp what they have to do and how it is changing,they are more likely to get the job done. But some firms are reluctant to share their goals withthe wider world. Unilever, a big Anglo-Dutch consumer-goods group, has decided againstissuing a 2009 financial forecast to investors, arguing that it is difficult to predict what is goingto happen, given the dangerous state of the world economy. "We're not just going to providenumbers for the sake of it," explains James Allison, the company's head of investor relations.
Other companies that have decided not to provide annual earnings estimates for 2009include Costco, a big American retailer, and Union Pacific, an American railway company.
Some firms, such as Intel, seem to have chosen to take things quarter by quarter. Thegiant chipmaker(芯片制造商) said in January that it would not issue an official forecast for thefirst quarter of 2009 after its fourth-quarter 2008 profit decreased by 90%. Several retailchains have also stopped providing monthly sales estimates because they cannot see what thefuture holds. Retailers, chipmakers and firms in many other industries may have a long waitbefore the economic fog finally lifts.
61. What can we learn about Cisco from the passage?
A) It will keep a record of the orders from sales teams.
B) It cuts $1 billion cost by solely relying on its own technologies.
C) Unlike other technology companies, its financial reports are encouraging.
D) Only employees can use the video-conferencing to pass information.
62. According to the author, the staff can perform better by__________.
A) getting instructions from their senior managers
B) seizing what to do at hand and what to do next
C) having a financial forecast as a goal
D) sharing their goals with others
63. What is important in the unstable time ff a company wants to change strategies?
A) To issue company's financial reports faster.
B) To obtain the up-to-date information of company's business.
C) To predict what is going to happen in the future.
D) To wait until the economic fog finally lifts.
64. The reason Unilever plans not to issue financial forecast in 2009 lies in__________.
A) its reluctance to share its goal with others
B) its rapid grasp of changes in the markets
C) the unstable economic situation
D) its reduction in the cost of prediction
65. What can we know about the giant chipmaker, Intel in the passage?
A) It did not issue first-quarter forecast for great decrease in January.
B) Inters chain store used to report sales estimates by year.
C) Only retailers and chipmakers are greatly influenced.
D) Intel's profit was greatly decreased in 2008's last quarter.
參考答案:
61.A)。由定位句可知,思科公司的高級主管每天都會跟蹤銷售團(tuán)隊(duì)的訂單,確定各個(gè)地區(qū)的新的發(fā)展趨勢,A)符合題意。
62.B)。由定位句可知,如果公司的每一名員工都可以迅速掌握自己目前和下一步該做的事情,他們就能更容易完成工作,即更好地完成工作,B)符合題意。
63.B)。由定位句可知,如果公司想在動(dòng)蕩時(shí)期改變策略,必須迅速交流信息與指示,也就是獲得公司最新的業(yè)務(wù)信息,B)符合題意。
64.C)。由定位句可知,聯(lián)合利華不計(jì)劃發(fā)布其2009年的財(cái)務(wù)預(yù)測的原因是:面臨世界經(jīng)濟(jì)動(dòng)蕩;的不安局勢,一切事情都很難預(yù)測?梢娝麄儾话l(fā)布預(yù)測就是因?yàn)槭澜缃?jīng)濟(jì)不穩(wěn)定(unstable economicsituation),C)符合題意。
65.D)。由定位句可知,根據(jù)大型芯片生產(chǎn)巨頭英特爾一月份的聲明,2008年第四季度其利潤F降了90%,因此該公司不會正式發(fā)布其2009年第一季度的預(yù)估;可見,該公司2008年最后一個(gè)季度的利潤大幅下降了.D)符合題意。
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