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  2010年考研(的英語(yǔ)試題在新題型部分,出現(xiàn)了比較不常見(jiàn)的排序題,而且在題型上和傳統(tǒng)的排序題還有所差別。題目要求中明確指出,本題共出現(xiàn)標(biāo)號(hào)從A到G的7個(gè)段落,其中E段的位置已經(jīng)給出,而要求從A,B,C,D,F,G這6個(gè)段落中選取5段,并結(jié)合已經(jīng)給的E段,進(jìn)行排序。如果從做題的步驟上來(lái)講,可以說(shuō)是兩個(gè)相互交織的過(guò)程:排序和篩選,排序是排定段落的順序,同時(shí)還要篩選出一個(gè)多余的段落。

  題目的素材。選自2003年第一期《麥肯錫周刊》(The Mckinsey Quartly).請(qǐng)注意,這已經(jīng)是這本注明的經(jīng)濟(jì)管理類雜志第二次入選考研英語(yǔ)試題的素材庫(kù)了。原文的名字叫“A wholesale shift in European groceries”,翻譯成漢語(yǔ),為“歐洲日常用品銷售向批發(fā)轉(zhuǎn)型”。文章的作者是三位麥肯錫集團(tuán)在快消行業(yè)的咨詢師Javier Castrillo, Jose Manuel Martinez, 和 Dieter Messner。整個(gè)文章主要描述的目前歐洲的日用消費(fèi)品零售商(主要是連鎖大超市集團(tuán))在歐洲面臨的困境——增長(zhǎng)乏力。而它們卻忽視了現(xiàn)在消費(fèi)者的習(xí)慣正在發(fā)生改變這一事實(shí)。

  值得注意的是,考研命題的專家在出題的時(shí)候,把原文的段落進(jìn)行了組合和刪減。原文中的一段,在題目中便成了兩段,而原文中一個(gè)段落的末尾,在考題中又和下一段的開(kāi)頭拼接在了一起,形成了一個(gè)新的段落。這給我們做題帶來(lái)了困難。

  (B)Retail sales of food and drink in Europe’s largest markets are at a standstill, leaving European grocery retailers hungry for opportunities to grow. Most leading retails have already tried e-commerce, with limited success, and expansion aboard. But almost all have ignored the big profitable opportunity in their own back yard: the wholesale food and drink trade, which appears to be just the kind of market retailers need。

  (F) For example,(原文中沒(méi)有,為命題專家添加,為了讓考生識(shí)別此段和上段的關(guān)系) wholesale food and drink sales came to $268 billion in France, Germany, Spain, America in 2000 --- more than 40 percent of retail sales. Moreover, average overall margins are higher in wholesale than in retail ; wholesale demand from the food service sector is growing quickly as more Europeans eat out more often ;and in the competitive dynamics of this fragmented industry are at last man it feasible for wholesalers to consolidate。(D)此處為命題專家分的段落,原文中是一個(gè)段落All in all, this clearly seems to be a market in which big retailers could profitably apply their gigantic scale, existing infrastructure, and proven skills in the management of product ranges, logistics, and marketing intelligence.

  (原文中此處重起一段)Retailers that master the intricacies of wholesaling in Europe may well expect to rank in substantial profits thereby. At last, that is how it looks as a whole.(這兩句命題專家對(duì)原文有所改寫) Closer inspection reveals important differences among the biggest nation market especially in their customer segment and wholesale structures, as well as the competitive dynamics。(原文中此處還有兩句,被命題專家省略)(G) However (原文中此處是But), none of these requirements should deter large retailers land even some large food producers and existing wholesalers, from trying their hand, foe those that master the intricacies of wholesaling in Europe stand to reap considerable gains。

  (原文中此處出現(xiàn)小標(biāo)題:A map of wholesaling. 下面是題目中的E段。命題專家對(duì)E段也略加改寫,省略了原文中的一段,而E段最后一句在原文中是一個(gè)段落的第一句,后面緊接著的,是題目中的A段,這也就解釋了為什么一個(gè)有著“first“這種詞打頭的段落成為題目排序的最后一段,命題專家這么做,反技巧的傾向很明顯。)

  (A)The first and more important is the consumer’s growing preference for eating out: the consumption of food and drink in places other than hours has risen from about 32 percent of total consumption on 1995 to 35% in 2000 and is expected to approach 38% by 2005. This development is boosting wholesale demand from the food service segment by 4 to 5% a year as the recession is looming large, people are getting anxious. They tend keep a tighter hold on their purse and consider eating at home a realistic alternation。

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